Inception
The teaser trailer for Inception uses mainly quick action clips and a lot of special effects to entice action lovers. The thing that stands out the most about this trailer is the lack of dialogue, but even without dialogue the trailer is enticing and very well done. This shows the audience that you don’t even need to have dialogue in this trailer to make it good. It also gets people talking because it is not a common thing to do in trailers. The music used is intense and loud, showing that the film will be a thriller and will involve a lot of gripping action scenes. As in most films, the stars name is written in big, bold capital letters, so that fans of the star may wish to go to see the film to see them, even without knowing what it is about. The tagline for this film is ‘your mind is the scene of the crime’ which gives away the director as he is known for films in the same genre as this one. This will encourage the people who have enjoyed his other work to watch Inception as they will think it will be as good as the others.
Cemetery junction
This is a very unique trailer which is not that surprising as you learn to expect the unexpected from Ricky Gervais. The teaser trailer has no clips of the film, just a white background with the makers and actors talking. Ricky Gervais and Stephen Merchant are mocking Ralph Fiennes because he is not normally in comedies. The fact that they are mocking him shows that it is a comedy; you can also tell that it is a comedy because Ricky Gervais is staring in it. Having Ralph Fiennes in the trailer this way draws people in because they may be fans of his and may want to see him in a comedy. The fact that Ricky Gervais and Stephen Merchant made the film also draws people in because they think it must be a good film. The trailer seems to be mocking the usual Hollywood film trailers because they haven’t told or shown the audience any of the film, and have instead just been talking about nothing to do with the film, whereas Hollywood trailers are more action packed and complicated. This trailer takes it a step further by having a typical Hollywood type title and voice over man introducing the film with typical dramatic music in the background.
Eternal sunshine of the spotless mind
This trailer starts off in a way that makes you think the film is a thriller or horror as it starts with a doctor/scientist that is talking about the mind – sort of like an advert. However with the music, which is happy, you can tell it is a comedy. The man is cut into blocks and is moved around seemingly randomly along with pictures of bodies and a brain, giving the feel of a mind being broken apart and analysed. As soon as you see Jim Carrey you have no doubts that this is a comedy as he is known for appearing in comedies. The cuts after the doctor/scientist scene seem to go along with the beat of the happy, jumpy music, which also shows that it is a comedy. Jim Carrey’s name is in huge bold letters on a bright yellow and orange background which again are cut into blocks. The background looks like a sun which goes with the title of the film – “Eternal Sunshine”
Paranormal activity
This teaser trailer shows short clips of the film and also shows the audiences reaction, which is a great way to captivate their target audience. It portrays the film in a good light because it makes it seem scary as most of the audience tend to scream at multiple times during the trailer. The trailer introduces the characters and shows clips of the scariest parts of the film.
Live free or die hard
The tagline: ‘on July 4th the choice will be clear: Live free or die hard’ attracts people who have enjoyed the Die Hard series so far because it already tells everyone what film it is without actually having to see any scenes from the film. The tagline is cut down so that it ties in with the clips of the film e.g. ‘die hard’ action shots of crashes, flames, bombs etc. The tagline and the titles are small and get highlighted by a thin white line, which makes it more dramatic and seem slightly computerised which is tied in with the film as there is a lot of computer hacking in it. The music is mysterious and calmer than some film trailers in this category yet still tense and gives a feeling of adventure. It stops once the title appears and then the only bit of dialogue that is in the trailer comes up - “why are you so calm have you done that stuff before?” After being ignored by Bruce Willis there is a dramatic boom from the music.
The teaser trailer for Inception uses mainly quick action clips and a lot of special effects to entice action lovers. The thing that stands out the most about this trailer is the lack of dialogue, but even without dialogue the trailer is enticing and very well done. This shows the audience that you don’t even need to have dialogue in this trailer to make it good. It also gets people talking because it is not a common thing to do in trailers. The music used is intense and loud, showing that the film will be a thriller and will involve a lot of gripping action scenes. As in most films, the stars name is written in big, bold capital letters, so that fans of the star may wish to go to see the film to see them, even without knowing what it is about. The tagline for this film is ‘your mind is the scene of the crime’ which gives away the director as he is known for films in the same genre as this one. This will encourage the people who have enjoyed his other work to watch Inception as they will think it will be as good as the others.
Cemetery junction
This is a very unique trailer which is not that surprising as you learn to expect the unexpected from Ricky Gervais. The teaser trailer has no clips of the film, just a white background with the makers and actors talking. Ricky Gervais and Stephen Merchant are mocking Ralph Fiennes because he is not normally in comedies. The fact that they are mocking him shows that it is a comedy; you can also tell that it is a comedy because Ricky Gervais is staring in it. Having Ralph Fiennes in the trailer this way draws people in because they may be fans of his and may want to see him in a comedy. The fact that Ricky Gervais and Stephen Merchant made the film also draws people in because they think it must be a good film. The trailer seems to be mocking the usual Hollywood film trailers because they haven’t told or shown the audience any of the film, and have instead just been talking about nothing to do with the film, whereas Hollywood trailers are more action packed and complicated. This trailer takes it a step further by having a typical Hollywood type title and voice over man introducing the film with typical dramatic music in the background.
Eternal sunshine of the spotless mind
This trailer starts off in a way that makes you think the film is a thriller or horror as it starts with a doctor/scientist that is talking about the mind – sort of like an advert. However with the music, which is happy, you can tell it is a comedy. The man is cut into blocks and is moved around seemingly randomly along with pictures of bodies and a brain, giving the feel of a mind being broken apart and analysed. As soon as you see Jim Carrey you have no doubts that this is a comedy as he is known for appearing in comedies. The cuts after the doctor/scientist scene seem to go along with the beat of the happy, jumpy music, which also shows that it is a comedy. Jim Carrey’s name is in huge bold letters on a bright yellow and orange background which again are cut into blocks. The background looks like a sun which goes with the title of the film – “Eternal Sunshine”
Paranormal activity
This teaser trailer shows short clips of the film and also shows the audiences reaction, which is a great way to captivate their target audience. It portrays the film in a good light because it makes it seem scary as most of the audience tend to scream at multiple times during the trailer. The trailer introduces the characters and shows clips of the scariest parts of the film.
Live free or die hard
The tagline: ‘on July 4th the choice will be clear: Live free or die hard’ attracts people who have enjoyed the Die Hard series so far because it already tells everyone what film it is without actually having to see any scenes from the film. The tagline is cut down so that it ties in with the clips of the film e.g. ‘die hard’ action shots of crashes, flames, bombs etc. The tagline and the titles are small and get highlighted by a thin white line, which makes it more dramatic and seem slightly computerised which is tied in with the film as there is a lot of computer hacking in it. The music is mysterious and calmer than some film trailers in this category yet still tense and gives a feeling of adventure. It stops once the title appears and then the only bit of dialogue that is in the trailer comes up - “why are you so calm have you done that stuff before?” After being ignored by Bruce Willis there is a dramatic boom from the music.
